The Emirates Red Crescent (ERC) has launched a AED 12.5 million winter aid campaign to support more than 300,000 people across 17 countries.
The campaign aims to help vulnerable communities, particularly refugees, displaced people, and those affected by humanitarian crises and severe weather conditions.
It was launched under the directives of His Highness Sheikh Hamdan bin Zayed Al Nahyan, Ruler's Representative in Al Dhafra Region and Chairman of the Emirates Red Crescent (ERC),
The campaign reflects his commitment to strengthening the response to cold weather and providing essential supplies to families most affected by winter conditions.
A volunteer event was held at the ERC's Abu Dhabi Headquarters to mark the launch, where participants prepared winter aid packages.
ERC Secretary-General Ahmed Sari Al Mazrouei, said the organisation developed a phased implementation plan throughout the winter, in coordination with relevant authorities and humanitarian partners in the UAE and abroad, prioritising children, older people, women, and displaced and refugee families to ensure timely and efficient aid delivery.
Al Mazrouei added that the strong volunteer turnout reflected the spirit of solidarity within UAE society and the importance of charitable work in supporting humanitarian initiatives.

UAE to celebrate Flag Day on Tuesday
UAE President holds bilateral talks with Bavarian Minister-President
Dubai expands flexible work options with first 'Work From Park' hub
Four UAE convoys enter Gaza Strip carrying 343 tonnes of aid
Dubai to roll out smart monitoring system for delivery bikes
Emaar wins Dubai-it Award for real estate excellence
Dubai steps up community safety awareness with Emarat Al Aman
Dubai medical team secures pioneering treatment for infant with rare epilepsy
H.H. Sheikh Mohammed launches annual government challenge
H.H. Sheikh Mohammed unveils Dubai research campus 'Nad Zabeel'
UAE strongly condemns attack on Qatari gas tanker in Arabian Gulf
H.H. Sheikh Khaled meets global leaders in energy, AI at Abu Dhabi's ENACT Majlis
Sharjah airlifts 140 tonnes of essential aid for winter to Gaza
Dubai Municipality expands Al Satwa's plot regulations
H.H. Sheikh Hamdan unveils tourism loyalty programme
Dubai Police issues nearly 49,000 fines for expired vehicle registrations
RTA targets AED 300m annual value from expanded AI strategy
UAE fuel prices to drop in November
RTA announces temporary closure of three major roads on November 1
UAE expresses solidarity with India after helicopter crash
