20 content creators chosen for Mr Beast-led '1 Billion Acts of Kindness' campaign

Twenty content creators from around the world have been chosen to join Youtube star MrBeast in the "1 Billion Acts of Kindness" campaign that aims to unify individual acts into a global humanitarian movement.

They are Rebecca Lynn Zamol, Isabella Grace & Dallin Kenneth Lambert, Adam Waheed, Samuel Weidenhofer, Zhongni Zhu, Katrina Isabelle Buno, Orkuncan Işıtmak, Ricardo Marcelo Limon Cantu, Noor Stars, Khalid Al Ameri, Godfrey Mwamburi Wavonya, Ella Loren Y. Bulatao, Berthold Kobina Ackon, Mohamed Oussama Dairi, Walid El Musrati, Raghad Zamel, The World Sucks, Andy Studio, Majd Alzakout, and Priya & Sid.

The creators will join MrBeast, followed by more than 873 million followers across social platforms and whose videos generate more than 62 billion views annually, to work in Ghana to help rebuild a village and support healthcare, education, and essential community needs.

The winners of the 1 Billion Acts of Kindness challenge continue sharing their kindness, as they join @MrBeast in Ghana to help rebuild a village and support healthcare, education, and essential community needs.#1BillionSummit @MBRInitiatives @VarkeyFdn pic.twitter.com/gkwzyovjRg

— 1 Billion Followers Summit (@1billionsummit) January 10, 2026

They were chosen after being invited to submit videos showcasing their acts of kindness and social impact on communities from November 7 until December 1 through the official link with hashtags #1BKindness and #1BillionSummit.

The campaign, created in partnership with 1 Billion Followers Summit, is supported by Mohammed bin Rashid Al Maktoum Global Initiatives (MBRGI) and the Varkey Foundation.

"We view content creators as a powerful driver of humanitarian action and as role models who inspire millions to contribute to building and empowering communities," highlighted Mohammad Al Gergawi, Minister of Cabinet Affairs and Secretary General of MBRGI, adding how the campaign has already resulted in more than 170,000 humanitarian and community actions within three weeks.

It empowers content creators to "exercise their influence responsibly".

"Through this campaign, creators’ messages transcend screens to plant seeds of goodness everywhere, offering an inspiring model for every individual to leave their mark through giving," he added.

Sunny Varkey, Founder of the Varkey Foundation, said, "focusing this collective energy of content creators toward a single goal, namely addressing the most pressing societal challenges, inspires us all to unite our efforts to make a real difference in people’s lives".

MrBeast highlighted that "when united, creators possess extraordinary power".

"Our plans through this movement aim to inspire an entire generation to take action and create meaningful change that has a clear and lasting impact on communities," he added. 

The announcement was made during the fourth edition of the 1 Billion Followers Summit 2026, organised by the UAE Government Media Office and hosted by the UAE under the theme "Content for Good".

The summit brought together more than 15,000 content creators and influencers, alongside over 500 speakers, 150 CEOs, and global experts.