UAE ranked among world’s strongest ‘nation brand’

Monday, 12 October 2015 13:46

The UAE is the third strongest “country brand” in the world, according to the annual rankings compiled by the consultancy Brand Finance. Its latest report says "Brand UAE" is now worth over $400 billion (AED1.46 trillion), and is ranked only behind Singapore and Switzerland. The study takes into account factors such as quality of life, ease of doing business and security. The UAE’s position has improved five spots from last year, while its GCC counterpart Qatar has also made it to the list this year at number 9. Andrew Campbell, Managing Director of Brand Finance Middle East, shares what aspects have helped the UAE jump up the rankings.

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THE TOP TEN 1. Singapore 2. Switzerland 3. United Arab Emirates 4. Finland 5. New Zealand 6. Hong Kong SAR 7. Netherlands 8. Luxembourg 9. Qatar 10. Norway

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Authorities have responded to a "minor incident" caused by debris from a drone interception that fell on the facade of the Oracle building in Dubai Internet City on Saturday morning.
No fire or injuries after drone interception in Dubai Marina
Authorities have confirmed that fallen debris from a drone interception fell on the facade of a building in Dubai Marina early Saturday.
One dead, four injured in Habshan gas facility incident
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UAE ranked among world’s strongest ‘nation brand’

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UAE ranked among world’s strongest ‘nation brand’

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