French luxury brand Christian Dior issued an apology on Thursday for misrepresenting the Chinese map.
The firm received immense criticism on Weibo social media platform after it was seen that a company presentation for Zhejiang Gongshang university students used a map of China that excluded Taiwan.
"Dior first extends our deep apologies for the incorrect statement and misrepresentation made by a Dior staff member at a campus presentation," it said.
"Dior always respects and upholds the one-China principle, strictly safeguards China's sovereignty and territorial integrity, and treasures the feelings of the Chinese people," it said.
It's the latest example of a firm receiving flak for misrepresenting the Chinese territory.
Israeli airforce pounds Beirut, Lebanon death toll rises
Hezbollah warns Israeli residents to evacuate towns near border
US House rejects war powers resolution, backs Trump on Iran war
Saudi Arabia, Qatar, Kuwait intercept drones targeting territory
GCC and EU ministers urge immediate halt to Iranian attacks
